Master Brand Strategist

2 weeks ago


Vadodara, Gujarat, India beBeeCopywriter Full time ₹ 15,00,000 - ₹ 20,00,000

The role of a Senior Copywriter plays a vital part in ensuring the company's continued success.

Job Description

This key position is responsible for driving client account growth through effective brand strategy and execution.

Main Responsibilities:
  • Contribute to client account success by developing innovative brand strategies and implementing them successfully.
  • Secure new business opportunities by offering creative brand strategies during pitches.
  • Create engaging content across various platforms to meet business objectives.
Key Requirements:
  1. Strategic Development
    • Collaborate with content partners to generate fresh concepts and opportunities.
    • Develop comprehensive case studies with the Account Management team for award entries, partnerships, and pitches.
  2. Communication & Coordination
    • Attend campaign briefs with the Account Management team to discuss project details.
    • Maintain regular meetings with clients to gauge their satisfaction with the creative strategy and execution, and foster strong working relationships.
  3. Creative Strategy
    • Analyze client briefs alongside the account management team to identify key objectives.
    • Develop brand strategies and execution plans based on decoded client briefs for campaigns.
    • Pitch campaigns to clients along with the Account Management team.
    • Experiment with new content formats for client pitches, briefs, and partnerships.
    • Research industry trends and insights for client pitches, briefs, and partnerships.
  4. Creative Execution
    • Create contextual, innovative content that resonates with the target audience.
    • Collaborate with functional teams to execute client briefs effectively.
    • Work closely with arts, graphics, video, and production teams to co-create high-quality content.

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