Strategic Content Architect
2 days ago
The ideal candidate will be a seasoned content strategist, with a strong background in crafting compelling narratives that drive engagement and pipeline growth across various channels.
This role involves developing impactful content that resonates with CIOs, IT leaders, and decision-makers in the B2B tech and software development space.
Main Responsibilities:
- Design and execute content plans that fuel organic growth across multiple platforms.
- Transform technical concepts into engaging, value-driven content that meets business objectives.
- Collaborate with cross-functional teams to align content with campaigns and lead nurturing strategies.
- Research and produce high-value reports, whitepapers, and insights on AI, software development, and digital transformation.
- Capture customer success stories in compelling case studies that highlight business impact.
- Analyze content performance and provide data-driven insights to inform optimization efforts.
Requirements:
- A minimum of 5-6 years of experience in B2B content marketing, preferably in software development, AI, or tech consulting.
- Strong understanding of B2B buyer personas and content mapping for the customer journey.
- Exceptional writing, editing, and storytelling skills, with the ability to adapt to different tone and style requirements.
- Proficiency in content marketing tools, including SEO, analytics, CMS, and other relevant platforms.
Benefits:
- Opportunity to work at the forefront of AI, automation, and digital transformation.
- Collaborative and dynamic work environment with a growing team.
- Chance to drive real business impact through content that fuels demand and conversions.
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