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4 days ago
We are seeking a skilled digital advertising professional to manage end-to-end campaigns across multiple platforms for our clients in the healthcare space.
Key Responsibilities:- Plan, execute, and optimize paid campaigns to generate quality leads with a strong ROI.
- Implement conversion tracking, call tracking, and retargeting strategies using various tools.
- Analyze campaign performance using data analytics software.
- Set up UTM parameters and deep links for accurate attribution and reporting.
- Work closely with cross-functional teams to guide ad creatives.
- Coordinate with stakeholders for lead nurturing and feedback.
- 3–6 years of experience in running and managing ad campaigns on Google Ads and Meta Ads.
- Strong understanding of conversion tracking, GCLID, pixels, and lead attribution.
- Hands-on experience with Google Analytics 4, Tag Manager, and other marketing automation tools.
- Proficiency in reporting tools like Looker Studio, Google Sheets, and CRM platforms.
- Strong analytical skills – ability to translate data into clear strategy.
- Strong English communication skills (spoken and written).
- Prior experience in the healthcare or service-based industries is a plus.
- Google Ads, Meta Business Suite, Google Analytics 4 (GA4), Tag Manager
- Looker Studio, Google Sheets, Semrush, HubSpot, Mailchimp, Monday.com, Canva
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