
Marketing Specialist
5 days ago
Job Summary
We are seeking a talented Marketing Executive to join our team. This is an exciting opportunity for a creative and motivated individual to drive our marketing efforts and contribute to the growth of our brand.
The successful candidate will be responsible for developing and executing effective marketing campaigns across various channels, including digital and offline platforms. They will work closely with our business teams to develop promotional strategies and product positioning, as well as coordinate in-store promotions, tastings, food festivals, and trade events.
This role requires excellent execution, timeline management, and communication skills, as well as a strong understanding of current food and dining trends. The ideal candidate will have a bachelor's degree in Marketing, Business, Food Technology, or a related field, and at least 6 months to 1 year of experience in a marketing role, preferably in the food or FMCG industry.
Key Responsibilities:
- Develop and execute marketing campaigns to promote food products across various platforms
- Assist in creating and executing promotional strategies and product positioning
- Coordinate in-store promotions, tastings, food festivals, and trade events
- Monitor and analyze campaign performance using tools like Google Analytics
Requirements:
- Bachelor's degree in Marketing, Business, Food Technology, or a related field
- At least 6 months to 1 year of experience in a marketing role, preferably in the food or FMCG industry
- Excellent execution, timeline management, and communication skills
- A strong understanding of current food and dining trends
Preferred Qualifications:
- Experience in food product marketing or QSR/FMCG industries
- Basic knowledge of food photography or coordination with content creators
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