Content Strategist
1 day ago
Role Overview
Illumine is seeking a highly skilled Content Manager to develop and execute strategies that drive brand growth and audience engagement.
Estimated Salary: ₹ 25-30 lakhs per annum
Job Description
- Develop and Execute Strategies: Create and implement a content strategy that aligns with our brand goals and resonates with our audience. This involves crafting engaging content, developing messaging frameworks, and ensuring consistency across all channels.
- Oversee Content Creation: Manage end-to-end content production, including blogs, articles, social media, videos, and more. This includes collaborating with cross-functional teams to ensure timely delivery and high-quality output.
- Collaborate Across Teams: Work closely with marketing, design, and product teams to ensure alignment on messaging and visuals. This requires strong communication and project management skills to deliver cohesive results.
- Optimize for SEO: Ensure content is optimized for search engines to boost organic visibility. This involves conducting keyword research, optimizing meta tags, and creating linkable assets.
- Analyze Performance: Use data and insights to measure content performance and adjust strategies for better results. This requires analyzing metrics, tracking KPIs, and making data-driven decisions.
What We're Looking For:
- Proven experience in content management, content strategy, or a similar role.
- Expertise in SEO copywriting, content marketing, and social media management.
- Familiarity with tools for SEO audits and analytics.
- Strong skills in branded content, brand development, and online content creation.
- Excellent organizational and communication skills.
- A creative thinker who thrives in a collaborative environment.
Benefits of Joining Us:
- Be part of a dynamic team that values creativity and innovation.
- Enjoy opportunities to grow and make a real impact on our brand.
- Work in a supportive environment where your ideas and skills are valued.
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