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3 days ago
The role involves creating engaging digital content for various social media platforms.
You will be responsible for driving growth and engagement across fan pages in Mysuru, India.
- Content Production (60%)
- Create high-quality videos weekly, including Reels/Shorts, testimonials, and event highlights.
- Publish daily shorts on YouTube and other social media platforms.
- Design static posts weekly, including graphics, carousels, and stories.
- Update Google My Business posts regularly.
- Growth & Engagement (25%)
- Deliver 15% MoM follower growth and 10%+ engagement rates.
- Share weekly updates, including photos, events, and announcements.
- Drive 6+ Google reviews per month per location.
- Campaigns & Initiatives (15%)
- Execute localized digital campaigns monthly.
- Train students to create content through Social Media Clubs.
- Track and report key performance indicators with actionable insights.
Key skills and qualifications include:
- Graduate degree in Marketing, Mass Communication, or a related field.
- 2+ years of experience in social media marketing with a focus on short-form video.
- Hands-on experience with Canva, CapCut, and Premiere Pro.
- Proven track record in achieving 15%+ MoM account growth.
- Strong communication, organizational, and collaboration skills.
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