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The successful candidate will be responsible for assisting senior management in developing and implementing branding strategies for private labels. This includes conducting market research, liaising with product vendors, and developing influencer marketing campaigns.
Accountabilities:- Assist senior management in developing and executing branding strategies for private labels
- Conduct market research to identify opportunities for brand collaborations and product placements
- Liaise with product vendors to maintain timely updates and ensure timely delivery
- Develop and implement influencer marketing campaigns for private labels and brands
- Maintain media and influencer databases, and coordinate vendor activities
- Create social media calendars and schedules for posting, and propose new ideas for influencer marketing campaigns
- Graduation in a relevant field
- Experience: 1 year
- Location: Kolkata, Camac Street
- Department: Director's Office - Private Labels Management & PR