Senior Brand Strategist

1 day ago

Coimbatore, Tamil Nadu, India beBeeMarketing Full time ₹ 8,00,000 - ₹ 12,00,000
Join Our Team as a Marketing Campaign Specialist

The role of a Marketing Campaign Specialist is to design and execute innovative marketing strategies that drive engagement and results. As a key member of our team, you will be responsible for creating compelling campaign copies, taglines, captions, brand narratives, and storytelling content.

  • Creative Ideation & Campaign Development: Minimum 2 years of experience in conceptualizing and executing innovative marketing campaigns across industries.
  • Social Media & Marketing Expertise: Strong understanding of social platforms, ongoing trends, and digital strategies that drive engagement and results.
  • Client Communication & Presentation Skills: Proven ability to articulate campaign strategies, prepare and deliver effective presentations, and manage client communications.
  • Content Writing & Copywriting: Ability to craft compelling campaign copies, taglines, captions, brand narratives, and storytelling content.
  • Design & Canva Proficiency: Must be proficient in Canva and Google Slides to create polished presentations and basic visual mockups.
  • Analytical & Strategic Thinking: Ability to conduct competitive analysis, evaluate campaign performance, and adapt strategies based on insights.
Key Responsibilities:
  • Pitch Deck Preparation & Presentation
    • Create, design, and deliver pitch decks using Canva and Google Slides.
    • Present campaign ideas and strategies clearly and persuasively to clients.
  • Campaign Knowledge & Development
    • Conduct research and competitive analysis for campaign planning.
    • Ideate and execute campaigns involving creative strategies, trend-driven ideas, stunt marketing, and PR management.
    • Leverage content marketing strategies with a basic understanding of meme marketing.
  • Client Servicing
    • Attend and manage client meetings, ensuring smooth communication and updates.
    • Execute seeding and amplification strategies for campaign success.
    • Maintain ideal communication standards with clients and stakeholders.
  • Creative Writing & Copywriting
    • Write engaging taglines, captions, and campaign-related copy.
    • Craft narratives and content aligned with brand voice and campaign objectives.

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