Social Media Graphic Designer

3 weeks ago


Mumbai, Maharashtra, India Paytm Full time
Event Branding and Design Specialist

At Paytm, we're seeking an experienced Social Media Graphic Designer to join our team. If you're passionate about LIVE events and socialising with people, this could be the perfect opportunity for you.

This role involves crafting compelling visual content that drives excitement and attendance for our events across various social media platforms. You'll collaborate closely with our marketing and event teams to create engaging graphics, videos, and assets that resonate with our target audience.

Key Responsibilities:

  • Create innovative visual content (graphics, animations, videos) tailored for various social media platforms to promote upcoming events.
  • Collaborate with the marketing and events team to conceptualise and execute social media campaigns that align with our brand identity and event objectives.
  • Monitor and analyse social media channels/activities to optimise content strategy and campaign effectiveness.
  • Attend and document community events through live coverage on social media, capturing key moments and interactions to share in real-time.
  • Ensure all social media content adheres to brand guidelines and maintains a cohesive visual identity across platforms.

Requirements:

  • Proven experience (2-3+ years) in branding and social media design, preferably in the field of events and experiences.
  • Proficiency in Adobe Creative Suite (Photoshop, Illustrator, After Effects) and other design tools.
  • Strong understanding of social media platforms, trends, and best practices for event-based engagements.
  • Excellent communication skills and the ability to implement innovative ideas and techniques to enhance the social media presence of live events.
  • Creative thinker with a keen eye for design aesthetics and attention to detail.
  • Ability to thrive in a collaborative team environment.

About Us:

At Paytm, we're dedicated to providing innovative and engaging experiences for our customers. This role is a key part of our efforts to create a strong social media presence and drive excitement for our events.



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