Content Writer

5 days ago

ahmedabad, India A Full Service Digital Commerce Agency Full time

We are in the lookout for a talented Content Writer to create compelling blog posts, white papers, product descriptions, social media content and web copy. We're looking for someone who can expand our digital footprint and drive more value through online content. You should have had a proven track record of producing pieces that increase engagement and drive leads. This role requires high level of creativity, as well as the ability to use data-driven insights to write better material.  What You'll Be DoingExecute content calendar for all tasks related to content creation and report Create concise, eye-catching and creative content for websites, email campaigns, social media, blogs, PR, banners, case studies, guides, brochures, ebooks, etcCreative constructive content for client projects - Ad copies, email campaigns, metas, social media Ads, blogs, banners, etc.Timely update of content on organization's website, blogs, pages, etcResearch competition and industries to compare and create content that is innovative, original and most relevant Collaborate with digital marketing head, designers and other stakeholders for raw content, copyediting, proofreading and revising SBU specific material/communicationsDeveloping marketing and promotional content and assist in creating company brochures and catalogs and other forms of communicationActively use social media network, third party sites and platforms to publish and share relevant contentReach out to influencers for guest blogging, share articles, social sharing to increase overall reach and engagement What We'd Love To SeeProven work experience as a Content Writer, copywriter or similar rolePortfolio of published articlesExcellent writing and editing skills in EnglishAbility to meet deadlinesFamiliarity with web publicationsHands-on experience with Content Management Systems (e.g. WordPress)Knowledge of digital marketing tactics, including SEO, email marketing and web analyticsHigh level of creativity and ability to use data-driven insights to write better materialStrong collaboration skills to work with digital marketing head, designers, and other stakeholdersAbility to ensure all-around consistency (style, fonts, images, and tone)Analytical mindset to measure and improve content marketing performancePassion for storytelling and brand building through content It'd Be Great If You HadExperience doing research using multiple sourcesExposure to content promotion on social media and influencer collaborationExperience creating a variety of content formats (blogs, case studies, guides, white papers, brochures, e-books, podcasts, etc.)Understanding of customer needs and ability to identify gaps in existing contentKnowledge of writing for different digital platforms (website, email, social, ads)Experience in collaborating with creative and campaign management teamsBachelor's/Master's in English, Journalism, Marketing, or related fieldExperience in editing and proofreading content produced by others

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