**Drive Customer Engagement through Innovative Marketing Solutions**

7 days ago

coimbatore, India beBeeAutomation Full time

**Campaign Specialist Opportunity**About the Role:We are seeking a skilled **Marketing Automation Expert** to plan and execute various aspects of our marketing campaigns. This role involves working closely with our team to develop innovative solutions tailored to our clients' needs.Responsibilities:Support in the execution of our annual campaign calendar, ensuring timely rollout as per regional marketing plans that drive customer engagement, retention, and program participation.Coordinate across front-end and back-end systems and with all relevant vendors to ensure smooth and timely execution of promotions and loyalty updates across channels (App, Website, POS, and other touchpoints).Collaborate with marketing and creative teams to implement in-store and digital campaigns related to CRM and Loyalty initiatives.Partner with the CRM & Loyalty consultant to plan, execute, and monitor tactical campaignsEnsure the timely rollout of customer communications (email, SMS, push notifications, or other channels) for loyalty campaigns and promotions.Liaise with internal stakeholders to ensure store teams are informed and aligned on ongoing loyalty offers, campaign details, and redemption mechanics.Understand and leverage system capabilities to support campaign logic, offer configurations, and customer journey workflows.Perform UAT (User Acceptance Testing) for campaigns and tactical promotions to ensure accuracy before launch**Required Skills and Qualifications:**Engineering graduates only - Preference to graduates from top institutesWilling to work during US operational hours2 to 4 years of relevant work experience in managing CRM campaigns for large B2C brandsPrior experience in handling CRM campaign activities for US clients is strongly preferred.Excellent communication and interpersonal skills, with a strong command of English (both spoken and written).Strong organizational and multi-tasking abilities; proactive and able to handle uncertainty with minimal guidance.Already experienced in handling multiple campaign and data tools and keen to learn new tools quickly if requiredPreference to those who are currently residing in US or CanadaProactive, willing to learn, and a strong team player.**Benefits:**Remote position - Can work from anywhere5-day work weekMedical insurance**We Offer a Dynamic Work Environment and Competitive Salary Package.

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