Product Marketing
1 week ago
Scapia A co-branded credit card that’s out there to make travel happen for people, by convertingtheir everyday expenses into travel experiences. We’re a bunch of passionate people who worktogether, brainstorm and debate with each other, and don’t stop until we’re but proud of our work.Customer delight tops everything else We’ve worked hard to create an environment of honesty andpassion that sets everyone up for success.We are looking for a Product Marketing Lead who can sit at the intersection of consumer, product,and growth, helping shape what we build and how we take it to the world.This role is critical in transforming raw customer understanding into product concepts, workingtightly with Product Managers, and building high-impact GTM motions that drive adoption andsustained usage.Key Responsibilities1. Deep Consumer Understanding & Insight MiningDive into user behaviour, signals, funnels, research, reviews, and category patterns to surface sharp insights.Translate these insights into product opportunities, problem statements, and hypotheses.Represent the “voice of the consumer” in product discussions and roadmap shaping.2. Product Partnership & Cohesive BuildWork hand-in-hand with Product Managers through discovery, definition, and validation.Shape narratives, user value propositions, feature positioning, and early prototypes to ensure the product is built with clarity and customer resonance.Bring external benchmarks and competitive intelligence to inform product decisions.3. Conceptualising Product Features & BenefitsConvert product features into simple, compelling consumer-facing concepts that landinstantly.Define the product story: what it is, why it matters, who it is for, and how it will be experienced.Own naming, messaging frameworks, value articulation, and communication guidelines forproduct surfaces.4. GTM Strategy, Execution, Adoption & ScalingBuild the complete GTM plan end-to-end: segmentation, positioning, channels, messaging,creative direction, and multi-touch rollout.Partner with growth, design, brand, and CRM to execute GTMs that drive awareness, trials,and long-term adoption.Create sustained adoption loops — education, nudges, lifecycle messaging, in-app moments, habit-building frameworks — not just launch spikes.Evaluate and optimise performance through experiments, A/Bs, iteration, and playbooks.5. Strong Funnel, Data & Measurement OrientationBuild clarity on the user funnel for each feature: awareness → activation → adoption → repeat usage.Identify leading indicators, drop-off points, and opportunities to improve flow and stickiness.Work closely with analytics to design dashboards, metrics, instrumentation, and decisionframeworks.What You’ll Need8–10 years of experience in Product Marketing / Growth / Consumer Insights / CategoryMarketing.Demonstrated ability to work at the intersection of consumer insight + product + GTM.Strong analytical mindset with the ability to diagnose behaviour and funnel issues.Hands-on GTM executor who can move from concept → narrative → execution rapidly.Excellent written and verbal communication; sharp storytelling.High bias for action, ownership, and structured thinking.Comfort working in fast-moving product environments and ambiguous problem spaces.Ability to work as an IC initially, with the scope to add a team member as the charter expands.Location: BengaluruRole Type: Individual Contributor (with potential to add a team member as the charter scales)
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Product Marketing
6 days ago
bangalore, India BrowserStack Full timeAbout the Company BrowserStack is the world's leading software testing platform powering over two million tests every day across 15 global data centers. BrowserStack's products help developers build bug-free software for the 5 billion internet users accessing websites and mobile applications through millions of combinations of digital environments—devices,...
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Product Marketing
2 days ago
bangalore, India Scapia Full timeScapia! A co-branded credit card that’s out there to make travel happen for people, by converting their everyday expenses into travel experiences. We’re a bunch of passionate people who work together, brainstorm and debate with each other, and don’t stop until we’re but proud of our work. Customer delight tops everything else! We’ve worked hard to...
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Product Marketing Manager
1 week ago
bangalore, India OrbitShift.AI Full timeAbout OrbitShift OrbitShift is an AI-led SaaS Product transforming enterprise consultative technology sales. With a top-notch team of leaders from Amazon, McKinsey, IIT, Stanford, we’ve raised $8.5M from marquee investors like PeakXV (Sequoia Surge) & Stellaris Venture Partners. We’re currently expanding our teams across India & USA. About the role...
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Product Marketing Manager
1 week ago
bangalore, India Setu Full timeTitle: Product Marketing Manager About Us: Setu is reimagining the digital financial future of India. Our products power onboarding, payments, lending, deposits, and financial data flows for dozens of businesses, making complex journeys simple, secure & scalable. Role Overview: As a Product Marketing Manager at Setu, you'll bridge product development and...
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Product Marketing Manager
5 days ago
bangalore, India Setu Full timeTitle: Product Marketing Manager About Us: Setu is reimagining the digital financial future of India. Our products power onboarding, payments, lending, deposits, and financial data flows for dozens of businesses, making complex journeys simple, secure & scalable. Role Overview: As a Product Marketing Manager at Setu, you'll bridge product development and...
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Product Marketing Manager
1 week ago
bangalore, India DeltaX Full timeJob Description As a Product Marketing Manager at DeltaX, you will play a pivotal role in shaping the go-to-market strategy for our products. You will collaborate closely with cross-functional teams including product development, sales, and customer success to effectively position our solutions in the market. Your mission will be to ensure our products...
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Product Marketing Manager
1 day ago
bangalore, India Jolt App Full timeWE ARE HIRING Position: Product Marketing Manager Experience: 2+ years Location: New Delhi (Netaji Subhash Place) Mode: On-site Only Package: Up to 5LPA About Jolt Jolt is a focus and habit-building app that helps people cut screen addiction and stay present. We sit at the intersection of behaviour, product and technology, and we want data to guide every...
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Product Marketing Lead
2 days ago
bangalore, India Factors.ai Full timeWe’re looking for a Product Marketing Lead with 8+ years of experience in B2B SaaS marketing. At Factors, this role will shape positioning, drive go-to-market, and create clarity for our customers and teams alike. As the Product Marketing Lead, you’ll own core PMM functions — from messaging and positioning to launches, enablement, and customer...
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Product Marketing Lead
7 days ago
bangalore, India Factors.ai Full timeWe’re looking for a Product Marketing Lead with 8+ years of experience in B2B SaaS marketing. At Factors, this role will shape positioning, drive go-to-market, and create clarity for our customers and teams alike. As the Product Marketing Lead, you’ll own core PMM functions — from messaging and positioning to launches, enablement, and customer...
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Product Marketing Lead
7 days ago
bangalore, India Factors.ai Full timeWe’re looking for a Product Marketing Lead with 8+ years of experience in B2B SaaS marketing.At Factors, this role will shape positioning, drive go-to-market, and create clarity for our customers and teams alike.As the Product Marketing Lead, you’ll own core PMM functions — from messaging and positioning to launches, enablement, and customer advocacy....
