DTC eCommerce Marketing Specialist

1 week ago


thrissur, India beBeeCampaign Full time

We're scaling D2C brands profitably using integrated growth systems across Meta, Google and Creative Strategy.Key ResponsibilitiesCampaign Management: Manage Google Ads performance for 6-8 D2C brands to drive profitable sales.Planning and Optimization: Plan, launch, optimize and scale Search, Shopping, PMAX and YouTube campaigns to achieve ROAS, CAC, conversion volume and new customer rate goals.Analytics and Insights: Conduct keyword research, competitor analysis, audience mapping and set up GTM, GA4, Merchant Center feeds and conversion tracking to inform campaign decisions.Collaboration and Communication: Collaborate with creative and landing page teams to improve performance and create clear reports and insights for internal and client-facing discussions.Bonus:International Experience: Experience handling international markets is a plus.Agency Background: Prior agency experience is beneficial.CRO and Landing Page Expertise: Understanding of CRO and landing page best practices is desirable.



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