Digital Analyst Specialist

2 weeks ago

kannur, India beBeeAnalytics Full time

Senior Tagging SpecialistWe are seeking an expert in digital analytics to spearhead the implementation and management of Adobe Experience Platform (AEP) Web SDK and Adobe Launch for web and app tagging.Design and configure XDM Schemas and event-driven data layers for seamless data capture across platforms.Collaborate with product, marketing, and development teams to translate business requirements into effective tracking strategies.Develop and maintain AEP Web SDK configurations, ensuring optimal performance and data accuracy.Conduct tag testing and debugging using tools like Adobe Experience Platform Debugger.Support Customer Journey Analytics (CJA) setup and validation for comprehensive user journey measurement.Verify data integrity and alignment between data design and analytics reporting.Create and update implementation documentation and technical specifications.Key Qualifications:3–7 years of hands-on experience in Digital Analytics Implementation or Tag Management.Detailed knowledge of:AEP Web SDKAdobe Launch / Data CollectionCustomer Journey Analytics (CJA)Web & App Tagging ImplementationXDM Schemas and Event-Driven Data LayersTag Testing with Debugging ToolsFamiliarity with SQL and JavaScriptExcellent analytical, problem-solving, and communication skills.Able to work effectively with cross-functional teams in a dynamic environment.

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    kannur, India beBeeDigital Full time

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    Kannur, India CONNECTING 2 WORK Full time

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