Product Manager

1 month ago

bangalore, India Glance Full time

Product Manager - Ad App Monetization


Glance - An InMobi Group Company


Founded in 2019, Glance is a consumer technology company that operates disruptive digital platforms including Glance, Roposo, and Nostra. Glance’s ’smart lock screen’ inspires consumers to make the most of every moment by surfacing relevant experiences without the need for searching and downloading apps. Glance Lock Screen is currently available on over 450 million smartphones worldwide. Roposo is a LIVE platform that is revolutionizing live experiences, through a unique, immersive, creator-led approach. Nostra is the largest gaming platform in India and Southeast Asia, offering gamers engaging ways to discover, play, watch, learn and compete.


Headquartered in Singapore, Glance is an unconsolidated subsidiary of InMobi Group and is funded by Jio Platforms, Google, and Mithril Capital. For more information visit glance.com, nostra.gg, and roposo.com .


What should you know about joining Glance?


At Glance, we walk the talk – free yourself, dream big, and chase your passion On joining, you’ll have opportunities to make an immediate impact on mission-critical projects, as you work with highly capable and ambitious peer groups.


Be rewarded for your autonomy even as you collaborate. Ideate, innovate, and inspire by leveraging bleeding-edge tech to disrupt consumer experiences.


While you work, we’ll take care of nourishing your body, mind, and soul. This includes daily meals, gym, trainings, tech tools, and regular unwind sessions. Also, feel free to bring your kids – even the furry ones – to the office


Product Management @Glance

Product Managers at Glance are the voice of the consumer, in ensuring that we prioritise and build experiences and features that keep moving up Glance in utility and engagement for the user. Our Product Managers need to be extremely agile and on top of technology. They need to think big and multi-task. They should be able to deal with ambiguity, in fact, thrive in it.


What will you be doing?

  • Own product strategy, execution and product metrics of Glance's App monetization business
  • Project and grow revenue for the products that you would handle.
  • Know the process of ad implementation through SDK’s, Tags and API’s.
  • Build an Android SSP running on Glance’s ad server
  • Define and own the metrics that determine business, product, and operational success and track these metrics to improve and evolve your product.
  • You will be building an ad platform for the next generation of mobile applications. Some problems you might focus on:
  • Android & underlying technologies: Good understanding of Android and various pros/cons of different implementations w.r.t. App performance. For e.g. memory consumption, threads, UX frame rates
  • Programmatic Advertising Platforms: Identify mechanisms to improve signalling and yield from platforms like Google Ad Manager, TAM & other exchanges/DSPs
  • Monetization Strategy: Develop and implement effective monetization strategies, including ad revenue optimization and yield management
  • Digital Advertising Regulations: Awareness of industry regulations, privacy laws (e.g., GDPR, CCPA, MSPA), and best practices to ensure compliance and user data protection


Duties & Responsibilities:

  • Own a set of business metrics and the corresponding product strategy and roadmap
  • Contribute to the overall Glance Monetization product strategy
  • Convert business needs to systemic problem statements. Work with engineering to solve the stated problems
  • Own the GTM and evangelization for your products

What do we expect from you?

  • A strong bias for action. Willingness to dot the i's and cross the t's to make the product successful
  • 4+ years in App Monetization product experience. Has delivered tangible revenue outcomes from data driven insights & know-how of app monetisation & oRTB standards
  • Ability to think out of the box while still being able to formulate a clear point-of-view on hard and ambiguous problems, and execute on the same
  • On trend with respect to privacy and security evolutions of the ecosystem. Knowledge of cookie-less privacy initiatives such as Privacy Sandbox. Up to speed of privacy regulations such as TCF 2.0/MSPA and how ad providers should implement these within their systems
  • A lot of empathy to identify the customer pain-points and predict the future market needs in advance to build innovative products to stay relevant
  • Experience taking products from 1 to 100 following a customer development model built around rapid hypothesis testing, shaping products based on customer feedback, taking products to market by identifying the right channels, achieving product-market fit and scaling adoption using digital channels and ecosystem partnerships
  • Strong customer focus, analytical and data-driven in your decision making

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