Freelance- Brand Solution
6 days ago
About Pinkvilla:
Pinkvilla is one of the largest digital websites in the entertainment, lifestyle, and fashion
categories with 30 million unique users and 21+ million-plus social media followers.
Position- Freelance- Brand Solutions
Job Location-based in: Andheri (W), Mumbai
What do you need to do? (Role and Responsibilities)
• Coming up with good high values ideas and accordingly creating creative pitches, to
help the sales team acquire new accounts and grow existing accounts to generate
maximum revenue for a long-term basis.
• Engage with sales teams to understand brand requirements, upcoming client
campaigns, and signed-off elements.
• Yearly, Half-yearly, Quarterly, and monthly content IPs planning & execution
• Work with brands to understand their business objectives and develop a strategy in
partnership with the Client Partner, which will constitute building on insights,
crafting media plans, and creative strategy
• Write, develop, adapt, and present Brand Solution Media plans.
• Work with the content, video, and design team to develop & plan various Ad
campaigns.
• Skill set must include fluency in solution crafting, pricing, inventory control, brand
building, etc.
• Sound knowledge of current trends in a rapidly changing media market and
advertising industry.
• Ensuring a smooth transition of the brief to the CS team to take the project
forward. This would involve ensuring that the team is working in synchrony and the
design, execution and production is taking place exactly as per the client
specification.
Background and Experience:
• Candidate should have at least 5 to 7 years of experience in brand solutions role
and have a clear understanding of brands and their objectives across all categories
& key markets
• Should have delivered a few good sponsored content IPs in the past
• Candidate should have experience working with top-notch brands and should be
comfortable in providing good content solutions,
• Knowledge of industry norms on media measurement
Critical thinking, analytical and technical skills are essential, as well as
curiosity, persistence, and the ability to arrive at solutions in a structured
manner
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