Associate Manager

3 months ago

bangalore, India Indegene Full time

We are a technology-led healthcare solutions provider. We are driven by our purpose to enable healthcare organizations to be future-ready. We offer accelerated, global growth opportunities for talent that’s bold, industrious, and nimble. With Indegene, you gain a unique career experience that celebrates entrepreneurship and is guided by passion, innovation, collaboration, and empathy. To explore exciting opportunities at the convergence of healthcare and technology, check out www.careers.indegene.com

Looking to jump-start your career?

We understand how important the first few years of your career are, which create the foundation of your entire professional journey. At Indegene, we promise you a differentiated career experience. You will not only work at the exciting intersection of healthcare and technology but also will be mentored by some of the most brilliant minds in the industry. We are offering a global fast-track career where you can grow along with Indegene’s high-speed growth.

We are purpose-driven. We enable healthcare organizations to be future ready and our customer obsession is our driving force. We ensure that our customers achieve what they truly want. We are bold in our actions, nimble in our decision-making, and industrious in the way we work.

If this excites you, then apply below.

Role: Associate Manager - Campaign Management

Job Description: We are seeking a dynamic and results-oriented Associate Manager to lead and execute our SEM, Social, and Programmatic campaigns. The ideal candidate will have a strong foundation in paid search, a deep understanding of digital marketing, and a proven track record of success in the healthcare industry.


Key Responsibilities:

• Develop and execute comprehensive SEM, Social, and Programmatic strategies aligned with business objectives and target audience.

• Manage end-to-end campaign lifecycle, including planning, execution, optimization, and reporting. • Leverage advanced bidding strategies, ad extensions, and targeting options to maximize campaign performance.

• Conduct in-depth performance analysis and provide actionable insights to optimize campaigns.

• Collaborate with cross-functional teams (creative, analytics, and account management) to drive campaign success.

• Stay up-to-date with industry trends and emerging technologies to drive innovation.

• Manage and mentor a team of digital marketing specialists.

Desired Profile:

Required Qualifications:

• 8-9 years of experience in digital marketing with a strong focus on SEM, Social, and Programmatic advertising.

• Proven track record of managing and optimizing high-performing campaigns in the healthcare industry, preferably pharma. • Proven experience in agency setup is required.

• Expertise in SEM platforms (Google Ads, Bing Ads, etc.), Social media platforms (Facebook, Instagram, LinkedIn, Twitter, TikTok, Snapchat, etc.), and Programmatic platforms (DSPs, SSPs).

• Strong analytical skills with the ability to interpret data and draw actionable insights.

• Excellent project management and organizational skills with the ability to manage multiple projects simultaneously.

• Strong communication and interpersonal skills with the ability to collaborate effectively with cross-functional teams.

If you are a passionate digital marketer with a proven track record of success in the healthcare industry, we encourage you to apply.

EQUAL OPPORTUNITY

Indegene is proud to be an Equal Employment Employer and is committed to the culture of Inclusion and Diversity. We do not discriminate on the basis of race, religion, sex, colour, age, national origin, pregnancy, sexual orientation, physical ability, or any other characteristics. All employment decisions, from hiring to separation, will be based on business requirements, the candidate’s merit and qualification.

We are an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, colour, religion, sex, national origin, gender identity, sexual orientation, disability status, protected veteran status, or any other characteristics.

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