Senior Media Buyer
17 hours ago
📢 We’re Hiring: Senior Media Buyer (Performance Focus | 4yrs+ Exp. )Throttll is looking for a results-driven and analytical Senior Media Buyer to manage and scale our paid acquisition channels. Reporting to the Head of Performance Marketing, this full-time remote role requires a self-starter who can effectively manage and optimize multi-platform campaigns globally to achieve aggressive ROI and customer acquisition targets.Position Details🔹 Position: Senior Media Buyer 📍 Location: In Office preferred, Remote applicants can also apply. 💼 Type: Full-Time (Immediate Joining Preferred) 💰 Salary: Highly CompetitiveKey ResponsibilitiesStrategy & Campaign ManagementBudget Ownership: Manage and optimize multi-million dollar annual budgets across performance channels including Google Ads (Search/PMAX), Meta (Facebook/Instagram), and TikTok Ads.Campaign Lifecycle: Develop, launch, and meticulously manage paid media campaigns from initial setup and audience targeting to creative rotation and bidding strategy across global markets.A/B Testing: Design and execute structured tests (audience, creative, landing page, bidding strategy) to continuously improve key performance indicators (KPIs) such as CPA, ROAS, and LTV.Analysis & OptimizationPerformance Monitoring: Conduct deep-dive analysis on campaign data daily, identifying underperforming segments and quickly reallocating spend to maximize efficiency and scale.Creative Feedback: Work directly with the distributed Creative team to provide data-backed feedback on ad performance, guiding the development of high-converting assets.Tracking Fluency: Ensure flawless conversion tracking setup (including CAPI/Conversions API implementation) and leverage advanced attribution models to accurately measure channel effectiveness.Collaboration & GuidanceCross-Department Alignment: Partner with the Sales and CRM teams virtually to ensure seamless lead qualification, tracking, and post-conversion success is integrated into media buying strategy.Vendor Management: Manage platform representatives (e.g., Google/Meta account managers) to pilot new products, secure early access to betas, and maximize platform support.Reporting: Present complex performance data and strategic recommendations clearly and concisely to senior leadership and marketing stakeholders using virtual tools.RequirementsProven Experience: 4+ years of hands-on experience in a dedicated performance marketing/media buying role, managing large-scale budgets across multiple ad platforms simultaneously. Technical Proficiency: Deep working knowledge of conversion tracking, pixel implementation, and the interplay between media platforms and analytics tools like Google Analytics 4 (GA4). Tool Mastery: Advanced proficiency with Google Ads, Meta Ads Manager, and Excel/Google Sheets for pivot tables, VLOOKUPs, and data modeling. Experience with platforms like Tableau or Looker is a plus. Analytical & Communication Skills: Exceptional quantitative analytical skills and the proven ability to translate complex media data into clear, actionable business insights and strategic plans in a remote setting.How to ApplyHow to Apply📩 Apply Now: Send your CV to u@throttll.com 📱 WhatsApp your CV at: 9929152888
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