Innovative Brand Storyteller

1 week ago

pune, India beBeeGraphic Full time

Job Title: Creative Graphic DesignerJob Description:Aura Digital crafts compelling brand stories across logos, brochures, reels, and shorts. We seek a multidisciplinary Creative Designer who speaks today's social language, respects timeless design craft, and leverages AI for speed and innovation.Design Requirements: Design logos, brandmarks, and identity systems with clear rationale.Create Print-Ready Collaterals: Build print-ready collaterals: brochures, flyers, posters, stationery, packaging, OOH layouts.Brand Guidelines: Develop and maintain brand guidelines (typography, color, grids, imagery, tone).Final Artwork: Prepare final artwork for print (bleeds, color profiles, prepress checks).Social-First Content & Motion:Content Creation: Produce thumb-stopping posts, carousels, reels/shorts, and lightweight motion graphics.Platform-Native Visual Narratives: Translate brand campaigns into platform-native visual narratives for Instagram, YouTube Shorts, etc.Template Systems: Maintain template systems for speed without losing craft.Collaboration & Quality:Collaboration: Partner with the UI/UX designer (brand system) and social media manager (strategy) to deliver cohesive campaigns.Presentation & Feedback: Present concepts with clear narrative & rationale, accept feedback, and iterate quickly.Performance Tracking: Track creative performance with the SM team and refine based on insights.AI-Enhanced Creativity & Workflow:AI Tools: Use AI tools (e.g., Midjourney / SDXL / DALL·E, Runway / Pika / Kaiber, ChatGPT for storyboards/captions) to ideate, generate, and iterate.Repeatable Pipelines: Build repeatable pipelines (e.g., moodboard → AI concept → refine in Adobe/FIGMA → motion edit).Documentation: Document learnings and champion best practices for the team.

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