Wishlink | Content Strategist

2 weeks ago


india Wishlink Full time

Content Strategist: Wishlink

About Wishlink

Wishlink is a well-funded, early-stage startup, on a mission to shape the creator economy and change how people shop. Our mission is to build a hyper-personalized shopping experience for every user, which is creator-led, so that every user can get exactly what they are looking for. We are on a mission to define new charters at the intersection of two of the most prominent aspects of the internet - e-commerce and social media.




Team and Investors

We’re 3 founders, Chandan, Shaurya, and Divyansh, with a shared passion to solve real-world problems at scale and consume content for hours (XD). We started Wishlink in January 2022 when we discovered products on social media that we wanted to buy but could not (in some cases, actually did) We are based out of Gurugram. We have recently raised a series A round of $7M, led by Fundamentum & Elevation Capital.




Why Join Us?


Exciting Problem

The way people shop online is changing. Users are tired of spending hours browsing humongous catalogs on eCommerce marketplaces just to find a single piece of apparel they like. They need curation, and they need trusted reviews - which is what Wishlink is bringing with the help of content creators. Wishlink is at the forefront of this change, enabling users to shop in an easier and more exciting way.


Immense Scale

In just 2 years of existence, Wishlink is used by over 800k users daily to discover and shop products online. This number has grown over 3x in the last 4 months.


Stellar Team

Wishlink is all about its people. Our team is young and energetic, come from stellar backgrounds, and are dedicated towards a common goal. Also, we have a LOT of fun


Growth Opportunity

We have grown remarkably in the last 4 months and are doing a monthly GMV of over Rs. 150cr. We are working with over 10,000 content creators and 250+ brands and eCommerce marketplaces including Amazon, Flipkart, Myntra, Nykaa, Ajio, H&M, Savana (Urbanic), Only, Vero Moda, Libas, Aurelia, Mama Earth, and many more. This presents an exciting opportunity for you to contribute to and grow within the creator-enabling eCommerce space, and have the chance to work at scale and be an integral part of this dynamic journey.



What would you be doing?
  • Craft Stories That Educate & Inspire: Write compelling scripts for long-form educational YouTube content, blending creativity with Wishlink’s key messaging to resonate with content creators.
  • Create Social Buzz: Ideate and pen engaging content for social media and other creator touchpoints, sparking conversations and driving engagement.
  • Innovate New Content Segments: Dream big and conceptualize fresh, creative content formats that keep Wishlink ahead of the curve.
  • Write Ads That Work: Develop attention-grabbing ad copy for Meta, Google Ads, and more, delivering messages that convert.
  • Collaborate with the Creative Dream Team: Work closely with design and marketing teams to ensure your words and their visuals create magic together.
  • Trend Spotting & Language Wizardry: Stay on top of the latest trends, master Wishlink’s quirky, relatable tone, and uphold best practices in copywriting and content creation.
What are we looking for?
  • Proven 3-4 years of experience in copywriting with a strong portfolio demonstrating versatility across different formats (long-form,short-form, social media, etc.)
  • Excellent written and verbal communication skills
  • Strong understanding of storytelling and the ability to craft compelling narratives
  • Ability to adapt writing style to suit different target audiences and platforms
  • Strong attention to detail and the ability to meet deadlines
  • Experience in e-commerce & D2C is preferred, specially for influencers.


Perks and Benefits

We are committed to providing the best environment for you to thrive in. To help with this, we have the following benefits available for all our employees.

  • Competitive Salary, Generous ESOPs, and Relocation Bonus
  • Learning & Development Programs with a Dedicated Budget
  • Company sponsored newsletters and books
  • ChatGPT Subscription
  • Regular Team Outings
  • Discounted Health Plans & Gym Memberships 
  • Industry insights on growing your social media if you are a (aspiring) creator



Experience Wishlink

Explore our Creator App: iOS | Android

Explore our Shopping App: iOS | Android



Team

Shaurya Gupta - Founder & CEO

Divyansh Ameta - Founder & COO

Chandan Yadav - Founder & CTO


Marketing team

Snehil Bhargava- Hiring Manager

Kshitij Seth

Parmjeet Singh

Sumit Gupta

Guneet Kaur Dhall

Sukhjot Pal

Utkarsh Srivastva



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