Building Paid Search Strategies

7 days ago


varanasi, India beBeeDigitalMarketing Full time

Job Title:Google Ads Manager / SpecialistAbout the Role:We are looking for a skilled Google Ads Manager to join our team. The ideal candidate will have experience managing Google Ads in performance-driven environments and a strong understanding of search intent, bidding mechanics, and optimisation cycles.Key Responsibilities:Build structured campaigns with clear thematic relevance and maintain logical keyword groupings, match types, and bidding models.Optimise bids, placements, ad copy, and landing page alignment, identifying inefficiencies early and taking corrective action.Evaluate audience signals and apply precision targeting to improve campaign performance.Interpret search data, cost patterns, and conversion behaviour, recommending direction based on evidence rather than intuition.Present findings in a concise, business-friendly format, aligning ads strategy with broader marketing priorities.Requirements:Experience managing Google Ads in performance-driven environments.Strong understanding of search intent, bidding mechanics, and optimisation cycles.Ability to spot meaningful patterns in data and act decisively.Clear communication - structured, precise, and calm under shifting conditions.Familiarity with skincare, beauty, luxury, or retail sectors is a plus.Reliable self-management in a remote, part-time framework.Benefits:Part-time, flexible schedule.Remote work arrangement offering autonomy to plan and execute your workflow.Culture built on clarity, accountability, and ongoing refinement.How You Will Shape Success:Strategic control of Google Ads ecosystems.Continuous improvement based on behavioural and performance data.A sustainable, scalable ads structure aligned with brand goals.Indicators of Excellence:Experienced Google Ads Manager.Strong analytical skills.Excellent communication skills.Ability to work independently.Results-oriented mindset.Working Rhythm:Part-time, with focus on impactful output rather than hours logged.Remote, offering autonomy to plan and execute your workflow.Regular syncs with brand, digital, and performance teams.Culture built on clarity, accountability, and ongoing refinement.



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