Associate Creative Lead

10 hours ago


bangalore, India Vidyashilp University Full time

Position SummaryWe are seeking an exceptionally talented and versatile Associate Creative Lead (Video, Photography & Social Strategy) to own our visual storytelling across all digital platforms. This role is a unique hybrid, requiring a strong Creative Director's vision, a hands-on Producer's skill, and a Social Strategist's acumen. You will be responsible for creating, directing, and executing all video and photographic content, ensuring every piece tells a compelling story that drives brand engagement and growth.Key Responsibilities1. Creative Direction & Production Management- Define and maintain a consistent, high-quality visual identity and narrative style across all media assets.- Lead the content lifecycle from concept development and scripting to final delivery and distribution.- Manage and execute pre-production logistics, including scouting, casting (if applicable), and scheduling.- Hands-on production: Expertly shoot, light, and record high-quality video and photo content on set and in the field.- Oversee and execute the post-production workflow (editing, color grading, sound design, graphics).- Manage the creative budget, equipment, and assets library.2. Storytelling & Brand Narrative- Develop compelling, emotionally resonant short and long-form narratives that translate complex brand messages into accessible and engaging content.- Ensure all content aligns with strategic marketing goals and upholds brand guidelines and voice.- Collaborate with marketing and product teams to conceptualize campaigns and product launch visuals.3. Social Media Strategy & Execution- Develop platform-specific strategies for social channels (e.g. Instagram, LinkedIn, YouTube, etc.) that maximize organic reach and engagement.- Actively stay ahead of emerging social media trends, platform updates, and content formats, quickly adapting production techniques to capitalize on new opportunities.- Analyze content performance using platform analytics and data, iterating on creative output to optimize key performance indicators (KPIs) like views, engagement rate, and conversion.- Manage content calendars, ensuring a steady, optimized flow of content across all channels.QualificationsMust-Haves- 2-3 years of professional experience in video production, photography, or a related creative field, with at least 2 years in a leadership or senior role.- A robust portfolio demonstrating technical excellence in both video and photography, as well as clear examples of successful storytelling and social media campaigns.- Expert proficiency with professional camera equipment, lighting, and audio recording.- Expert proficiency in the Adobe Creative Suite, specifically Premiere Pro, After Effects (or equivalent), Photoshop, and Lightroom.- Expert Video editing skills- Proven experience developing and executing winning content strategies for major social media platforms (Instagram, YouTube, LinkedIn, etc.).Nice-to-Haves- Experience with motion graphics and animation.- Familiarity with paid social media campaign asset creation.- A degree or certification in Film, Photography, Media Arts, or a related field.Take the next step - email your CV to srikanth.bs@vidyashilp.edu.inRegards,HR TeamVidyashilp University



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