Copywriter

2 weeks ago

Bengaluru, Karnataka, India Wonderla Holidays Ltd. Full time

To Apply:

Send your resume and a few writing samples (or portfolio link) to Alex.t@wonderla.com with the subject line: Copywriter Application – [Your Name]

Bonus points (and bragging rights) if you can spot the grammar mistake in this job post because being a Grammar Nazi comes as a pre-requisite

JobTitle: Copywriter

Location: Wonderla Corporate Office, Bangalore

Reports To: AGM - Brand

About Wonderla

At Wonderla Holidays Ltd, we don't just build amusement parks—we create MindBlowing escapes. With 4 world-class amusement parks and 2 premium resorts under our belt, Wonderla is India's favorite destination for thrill, fun, and family bonding. Our rides, water attractions, immersive events, and stays bring joy to over 3 million guests annually. Behind every scream of joy and every unforgettable memory is a team that believes in creating "India's happiest places."

With over 25 years of bringing joy to life, Wonderla has mastered the art of crafting unforgettable moments. Guided by a deep understanding of what our guests love, we've become a trusted name as an entertainment destination. As we gear up to open our 5th park in Chennai, our commitment remains the same: delivering safe, sustainable, and delightfully immersive experiences. Proudly listed on the NSE and BSE, we continue to focus on what matters most—happy guests, operational excellence, and doing business the right way.

And now, we're looking for a Copywriter who can help us tell these stories—with heart, humor, and a whole lot of imagination.

Key Responsibilities

  • Craft compelling copy across channels—campaigns, social media, websites, emailers, brochures, signage, and more
  • Develop taglines, ride names, event promos, and customer-facing narratives that are sharp, fun, and family-friendly
  • Write scripts for AVs, reels, influencer collaborations, and park activations
  • Work closely with designers, digital marketers, and content creators to bring integrated campaigns to life
  • Maintain and evolve Wonderla's brand tone of voice: cheerful, engaging, and full of wonder
  • Ensure consistency and accuracy in messaging across all touchpoints
  • Contribute to content planning for seasonal events, park launches, and resort promotions
  • Stay up to date on entertainment, tourism, and content trends to keep messaging fresh and relevant

What You Bring

  • 4–6 years of experience in copywriting, preferably in B2C, entertainment, travel, or lifestyle brands. Agency experience is a plus
  • A strong portfolio showcasing digital campaigns, scripts, social content, and brand writing
  • Ability to write for a diverse audience—families, teens, corporates, tourists
  • A knack for storytelling, emotional hooks, and a dash of humor
  • Strong grammar, attention to detail, and the ability to self-edit
  • Comfort with tight deadlines and a fast-paced, collaborative environment
  • Bonus: experience working on video scripts, multilingual content, or SEO-led writing

Perks of Working with Wonderla

  • A dynamic, creative-led culture where your ideas take center stage & creativity blend with business impact
  • Opportunities to work on nationwide campaigns, theme park launches, and exciting partnerships
  • Complimentary access to Wonderla parks and resort perks
  • Career growth in one of India's most trusted experiential brands
  • A chance to write joy into the lives of millions

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