Johnson Controls | Product Marketing Manager
6 days ago
ROLES & RESPONSIBILITIES
- Define & own the Product and Technology roadmap for the entire portfolio. Have a strong sales & customer connect to analyze market needs and technology trends to create on-time, on-cost differentiated offerings that earn significant ROI for the business.
- Carry out Make vs Buy decisions for NPI development. Liaison with Engineering, Sourcing, QA teams to execute NPIs. Meet 100% say/do ratio on all NPIs. Align with Regional & Global counterparts for cross-learning and roadmap alignment.
- End to end brand ownership and product lifecycle management (product phase-in/out, demand planning). Ensure portfolio is always relevant to the market with optimal brand mix to ensure all target segments are served profitably with minimal conflict and cannibalization.
- Drive Pricing impact - Value New/Replacement projects via NPIs, Discount management, Cost pass through to protect margins.
- Sales, channel and customer competency development through trainings and Marcom activities to ensure highly trained and motivated force behind the business. Plan and execute sales & channel incentive programs & schemes to drive volumes. Track win/loss and take corrective actions as and when required.
- Lead competition intelligence and business analysis to drive the Strategies which includes identifying high-opportunity profitable markets, adjacencies, and/or segments, go to market strategies etc.
- Implement marketing strategies aligned with the strategic plan. Align functional plans with the strategic plan.
- Integrate inputs to develop distinctive product plans with outstanding financial outcomes; be competent in microeconomics, finance, VOC, research and analysis and basic marketing toolkit [market definition and sizing, segmentation, value management, targeting and positioning, pricing].
KEY COMPETENCIES
- Proven track record of developing new products/solutions, leading NPI projects and teams that successfully achieve milestones and complete deliverables
- Strong written & verbal communication and presentation skills to deliver effectively right message to the right audience
- Major Experience and Skill Set in EMS Electronics +Buy to sell Products Mfg. and Strategic Sourcing
- Strategic Sourcing Experience and Expertise to develop and manage EMS ,BTS Suppliers for Products Sourcing (not parts Sourcing )
- Good exposure to handle of various commodities (Electronics, Fire, Security and BMS )
- New supplier developments at India and global supply base for various commodities.
- Detailed analysis to find out competitive supplies for various parts/products
- Idea about open book costing for various products to negotiate with suppliers.
- Able to make a ROI model for development/transition of any part and product
- Should be able to drive ,coordinate with different stake holder like engineering ,quality ,marketing ,global team -and implement project end to end basis
- Idea on supplier contracts to mitigate business risk.
- Proven track record to interact with global teams and suppliers.
- Positive and aggressive attitude to execute the actions on time.
- Manage Supplier selection, RFQ and RFI process, Negotiation, Contracting and supplier performance processes
- Ensure Relationship development and management with key Supplier Leaderships
- Drive and execute Annual and Strategic Plan with supporting strategies
- Right and Fast execution of strategies to align with business Growth
- Manage and align -Category and Commodity Strategies including spend analysis, Benchmarking, Cost, Market Analysis and Global Technology / Economic trends
- Keep internal and external customers and team members well communicated and on time in case of any issue or delay
- Ability to work with cross-functional teams, spread across different cities
- Well versed with MS Office; Familiarity with CRM programs (e.g. SFDC)
- Ethics: Highest level of professional integrity and honesty as well as personal credibility.
- Problem Solver: A creative yet pragmatic problem solver. Methodical and hands-on as well as detail-oriented. Should be able to structure a problem irrespective of domain.
- Analytical Thinking and Decision-Making: A strong understanding of market trends/issues who can then integrate that thinking into marketing and business strategies. Decisive and logical at thoroughly evaluating issues. Excellent planning, execution and project-management skills.
- Teamwork and Interpersonal Skills: A team player and builder, receptive to ideas from others. Shares information and keeps team members and partners informed. Works effectively with others to identify and resolve issues. Excellent interpersonal skills and an ability to interact successfully with a diverse work force. Ability to prioritize multiple tasks and manage conflict with the team.
- Results-Oriented: An individual who possesses the ability to take actions and implement effective solutions in a timely manner
QUALIFICATIONS:
- B. Tech or B.E from a reputed Institute; MBA preferred
- Work experience of 10+ years with 3-5 years in relevant HVAC, BMS, Fire and Security industry
- Customer facing experience in Technology/Solutions businesses is preferred
- Marketing experience in segmentation, value pricing, new offering development is valuable
- Results driven track record – proven ability to translate strategies into action and results
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