Strategic Digital Advertising Lead

19 hours ago


vijayawada, India beBeeDigital Full time

Role OverviewWe seek a strategic Paid Advertising Specialist to lead paid advertising campaigns across multiple platforms. This role combines tactical execution and strategic planning, ideal for someone with hands-on experience in PPC campaigns and business development.Plan, create, and optimize campaigns across Google Ads, Meta Ads, and other digital platforms.Conduct keyword research, competitor analysis, and audience targeting to maximize return on investment.Develop and optimize ad copies while managing ad groups, campaigns, and budgets effectively.Monitor campaign performance (CTR, CPC, conversions, ROAS) and optimize continuously.Execute A/B testing for ads, landing pages, and targeting strategies.Collaborate with design, content, and SEO teams to ensure aligned ad performance.Generate weekly and monthly reports with actionable insights.Stay updated with the latest trends and platform updates in digital advertising.RequirementsImmediate Start Required5+ years of proven experience in PPC/Paid Advertising.Strong hands-on expertise with Google Ads, Facebook Ads Manager, and other digital advertising platforms.Knowledge of Google Analytics, Tag Manager, and conversion tracking tools.Data-driven mindset with strong analytical and reporting skills.Strong communication background with international clients.Why Join?Opportunity to handle end-to-end advertising campaigns.Exposure to multiple industries and global clients.A growth-oriented environment with learning opportunities.



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