Optimize Ad Delivery

1 week ago


kollam, India beBeeDataScientist Full time

Key Role in Digital StrategyThe role of a Data Scientist involves designing and implementing machine learning models to optimize ad delivery efficiency and maximize campaign outcomes.Define optimization problems and establish performance indicators (KPIs) for monitoring.Perform data processing, feature engineering, and model development for tasks such as price optimization, click-through rate (CTR)/conversion value rate (CVR) prediction, and creative performance analysis.Conduct offline evaluations and simulations followed by online deployment and A/B testing strategies.Required ExpertiseThe successful candidate will have:Strong analytical and problem-solving skills.Proficiency in programming languages including Python and R.Familiarity with machine learning algorithms and deep learning techniques.BenefitsThe company offers a competitive compensation package and opportunities for professional growth and development.



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