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Graphic Designer
2 months ago
2Twelve Imagination Station is seeking a Graphic Designer & Brand Strategist with a discerning eye for design and a keen understanding of how to visually convey a brand’s essence. This role requires someone who lives and breathes aesthetics, capable of translating ideas into compelling visuals while strategically implementing design principles across all touchpoints of the brand. If you have a passion for visual storytelling and a talent for bringing brand identities to life, we invite you to join our team of forward-thinking creators.
Responsibilities:
- Develop and implement cohesive visual strategies that reflect and enhance our brands’ identity across all platforms.
- Design high-quality graphics, illustrations, and visual elements for digital and print media that align with brand guidelines.
- Ensure visual consistency across all marketing materials, campaigns, and platforms, reinforcing the brand’s core values and messaging.
- Collaborate closely with the marketing team to understand project goals and provide design solutions that meet both aesthetic and strategic objectives.
- Work with AI tools to ideate and streamline design processes and ensure productivity is maximized without compromising creativity.
- Conduct market research to stay ahead of design trends and integrate relevant innovations into your work, ensuring our brands remain contemporary and compelling.
- Participate in brainstorming sessions and offer creative, strategic input on branding and design direction.
- Translate business objectives and user insights into designs that are not only beautiful but also functional and strategic.
- Maintain an organized and updated repository of design assets, templates, and brand guidelines for internal and external use.
Qualifications:
- 2+ years of experience in a graphic design or brand strategy role.
- Bachelor’s degree in Graphic Design, Visual Communication, or a related field.
- Strong portfolio showcasing a range of design work, particularly demonstrating brand development and strategic visual storytelling.
- Proficiency in design software (Adobe Creative Suite) and a familiarity with AI-driven design tools.
- Ability to develop and maintain brand guidelines and ensure all materials are aligned with brand standards.
- A solid understanding of color theory, typography, layout principles, and visual hierarchy.
- Experience working in a fast-paced, deadline-driven environment, managing multiple projects with strong organizational skills.
- A passion for exploring new design trends and integrating cutting-edge technology into creative processes.
- Great communication skills, with the ability to explain design concepts to non-designers and collaborate effectively with cross-functional teams.
- A strategic mindset, with the ability to balance creative innovation with business objectives.
- A culture fit; someone who interacts with positivity, professionalism, passion, and kindness.
At 2Twelve Imagination Station, you’ll join a dynamic, imaginative team that embraces both creativity and strategy. If you’re ready to lead visually compelling brand stories and shape the way our audience perceives us, we’d love to hear from you