Enterprise Product Growth Specialist

3 days ago

coimbatore, India beBeeProductMarketing Full time

Senior Product Marketing Manager RoleWe are seeking a highly skilled Senior Product Marketing Manager to lead marketing initiatives for our AI platform. The ideal candidate should have at least 7 years of experience in product management or marketing, with a strong background in generating qualified leads (QLs) for enterprise SaaS or AI-driven products.This role requires expertise in managing paid campaigns, crafting enterprise-ready product narratives, and delivering data-driven insights to leadership.Key Responsibilities:Develop and implement digital strategies that generate high-quality QLs targeting enterprise prospects through Ads, Google Ads, and other channels.Design and manage paid campaigns tailored to enterprise technology decision-makers.Collaborate on content teams to create thought leadership, product explainers, case studies, and SEO-driven content.Monitor and analyze campaign performance, buyer intent signals, and funnel metrics.Required Skills and Qualifications:At least 7 years of experience in product marketing, digital marketing, or enterprise SaaS marketing.Demonstrated success generating QLs for enterprise AI, automation, or B2B technology products.Strong proficiency in Ads, Google Ads, and paid social campaigns targeting enterprise buyers.Excellent storytelling skills articulating complex concepts in clear messaging.Solid understanding of SEO, content strategy, and full-funnel demand generation.Strong analytical ability interpreting campaign metrics and ROI.

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