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Creative Content Specialist
2 weeks ago
About DaskalosDaskalos is reimagining global education access by partnering with top foreign universities and bringing their programs directly to India. We're making international degrees more accessible and relevant for Indian students—and building a bold, future-forward education brand in the process.Job OverviewAs a sharp, versatile Copywriter, you will shape the voice of the organization and the global universities represented. From ad campaigns and landing pages to brochures, social creatives, and video scripts—you will craft compelling, conversion-oriented copy that informs, excites, and drives action.This role involves hands-on creative work where you will collaborate closely with designers, marketers, and video teams to bring each university's offering to life through engaging and effective communication.Main Responsibilities:Write copy across various marketing formats: Google search and display ads, Meta and other social media ad captions, brochures, flyers, student handbooks, website and landing page content, email marketing, and video scripts (explainer, testimonial, promotional).Adapt tone and messaging to fit each university brand and campaign objective.Collaborate with design, performance marketing, and admissions teams to align messaging with audience needs.Participate in brainstorming sessions and creative reviews.Optimize existing copy for clarity, engagement, and conversions.Key Requirements:A minimum of 6-8 years of experience writing marketing copy, preferably in edtech, higher education, or a consumer-facing brand.A strong portfolio showcasing digital ads, social content, and multi-format campaigns.The ability to understand diverse audiences—from high schoolers to working professionals—and craft copy that resonates.Sharp attention to detail, grammar, and storytelling.Comfort working in a fast-paced, iterative environment.