Performance Marketing Expert

2 days ago


bangalore district, India Social Saga Full time

We are looking for a sharp, analytical, and results-oriented Performance Marketing Executive to join our team. Your primary mission will be to plan, execute, and optimize paid campaigns across Google, Meta (Facebook/Instagram), and LinkedIn. You will be the guardian of our clients' ad spend, ensuring every rupee/dollar is optimized for maximum ROAS (Return on Ad Spend). Key Responsibilities Campaign Management: End-to-end execution of paid campaigns on Google Ads (Search, Display, YouTube), Meta Ads Manager, and LinkedIn Campaign Manager. Strategy & Planning: Collaborate with the team to develop media plans, audience targeting strategies, and budget allocation models. Optimization: Daily monitoring of campaign performance. You will tweak bids, audiences, and creatives to lower CPA and increase conversions. A/B Testing: Constantly test new creatives, ad copy, and landing pages to identify winning combinations. Reporting: Create weekly/monthly performance reports using tools like Google Analytics (GA4) and Looker Studio to provide actionable insights to clients. Creative Collaboration: Work closely with the design and copy team to brief high-performing ad creatives based on data insights. What We’re Looking For Experience: At least 3 years of hands-on experience in performance marketing, preferably in an agency setting. Platform Mastery: Deep understanding of Meta Business Suite, Google Ads Manager, and LinkedIn Campaign Manager. Data Fluency: You are comfortable with Excel/Google Sheets and know your way around Google Analytics 4 (GA4). Copywriting Skills: Ability to write compelling ad copy that converts. Mindset: You are detail-oriented, able to manage multiple client accounts simultaneously, and stay updated with the latest algorithm changes. Why Join Us? Growth: Opportunity to manage significant ad budgets and work with exciting brands. Culture: A collaborative, non-hierarchical environment where your ideas are valued.



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