Senior Lead Marketing Professional

3 days ago


amravati, India beBeePerformance Full time

Lead Performance Marketing SpecialistWe are seeking a highly skilled marketing professional to lead the development and execution of multi-channel paid advertising campaigns across multiple platforms.Key Responsibilities:Paid Media Strategy & ExecutionDevelop and execute paid advertising campaigns on Google Ads to drive high-value lead acquisition, optimize growth, and maximize ROI.Implement geo-targeted strategies focusing on priority markets.Analyze campaign performance metrics: CPA, CPL, CTR, Conversion Rate, ROAS, and Cost per Acquisition.Lead Generation & OptimizationOptimize campaigns for high-quality lead generation and maximize conversion rates.Work closely with sales and business development teams to ensure lead quality aligns with deposit conversion targets.Design and execute retargeting strategies to increase deposit conversion and customer lifetime value.Data Analysis & ReportingMonitor and analyze campaign performance metrics.Utilize analytics tools (Google Analytics) to track and attribute campaign performance.Produce regular performance reports with actionable insights for management.Team CollaborationCollaborate with cross-functional teams to develop high-converting creatives and landing pages.Coordinate with compliance teams to ensure ad content adheres to regulatory requirements.


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