Key Account Manager

20 hours ago

bangalore district, India Curefit Full time

About Cult

At Cult, we’re on a mission to make fitness fun, sustainable, and part of every lifestyle. We’re not just building a fitness brand — we’re shaping culture. From our workouts and footwear to our digital-first experiences, we combine science, creativity, and community to help people move better, feel stronger, and live fuller.

Role: Key Account Manager- Ecommerce

Location: Bangalore

Experience: 2–6 years

Role Overview

  • Develop and implement sales strategies for leading marketplaces going forward to achieve sales along with P&L responsibility
  • Deliver monthly revenue targets in line with business goals by keeping other metrics in check.
  • Channel/Account Management- Taking care of tasks related to specific channels, coordinating with category managers/account managers of various channels
  • Execute the Joint Business Plan for driving profitable sales growth for our brands assigned platforms.
  • Negotiate and Own the "Terms of Trade" with E-com customers for a Win-Win partnership.
  • Customer Management- Building relationships with the E-Com retailers at each level - Front end operations, Product Assortment, Supply chain, Distribution and CRM, and brand marketing activities to increase the digital presence of the brand and product performance.
  • Promotions - Understanding the Key Business Drivers for each account and formulating an activation calendar in line with that
  • Coordinating with Internal marketing team to work on demand generation initiatives.
  • Managing ads on the platforms and coordinating with the mkt teams (Internal & External).
  • Doing Competitor Analysis, Monitoring marketplace products, and pricing; leveraging internal and external data sources to identify gaps/ opportunities.
  • Daily monitoring the marketplace account and ensuring the product shows up on the first page by adding relevant keywords at the backend, opting in discounts, deals and waivers.
  • Recommend best practices on the marketplace, understanding on commission fees, logistics fees, account health, A+ content, product keywords and other relevant components to drive healthy P/L.
  • Build and maintain strong relationships to leverage organic opportunities for driving visibility.
  • Drive sales growth through effective account management, promotional activities, and marketing initiatives
  • Analyze sales data and market trends to identify opportunities for growth and optimization
  • Collaborate with cross-functional teams, including marketing and supply chain, to ensure successful product launches and promotions
  • Monitor and report on competitor activity, pricing, and promotions to inform sales strategy
  • Provide regular sales forecasts and reports to senior management.

Desired Candidate Profile

  • The Ideal candidate should have worked as a KAM for the E-Commerce channel with a leading brand/D2C Brand or Category Manager with an online retailer.
  • MBA in business, marketing, or a related field
  • Minimum of 7 years of experience in key account management, preferably in apparel/footwear industry
  • Should have handles and scaled business on Amazon and Flipkart for 4 years.
  • Hands on experience of running PLA ads on flipkart and AMS CPC ads on Amazon
  • Proven track record of driving sales growth and achieving revenue targets
  • Data orientation and strong analytical skills
  • Strong communication and negotiation skills
  • Ability to analyze and interpret data to inform strategy
  • Excellent organizational and time-management skills
  • Ability to work independently and as part of a team
  • Knowledge of Q-com is a plus.

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