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2 days ago

gautam buddha nagar, India OFRIDA Full time

Drives external growth — collaborations, stores, pop-ups — and converts in-store walk-ins at Chhatarpur. Role Description Reports to: Founder Key Responsibilities Manage store & pop-up communication, retailer follow-ups, and contracts. Handle walk-in customers at Chhatarpur studio; record, bill, and report conversions. Lead influencer tie-ups and press mentions with Merchandiser. Coordinate content days with Social-Media & Marketing teams. Maintain CRM database and follow-up logs. KPIs KPI Target Walk-in conversion rate ≥30 % Store / pop-up partnerships 3–4 per month Influencer / PR tie-ups 2 per month Lead follow-up closure rate ≥15 % Customer satisfaction rating 9/10 CRM updates 100 % weekly Qualifications Strong skills in Communication and Strategic Communications Expertise in Brand Management and Integrated Marketing, ideally from FMS. Proven ability to manage multiple projects efficiently Experience with analyzing market trends and applying insights to strategies Bachelor’s degree in Marketing, Communications, Retail Management, or a related field Proficiency in creating creative, compelling, and brand-aligned content

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