Lead Role of Performance Marketing

2 months ago


ahmedabad, India Dermatouch Full time

Company Description

DERMATOUCH (a brand of Cloud Wellness Private Limited) is a dermo cosmetics skincare brand located in Ahmedabad. We specialize in providing skin-safe formulations infused with clinically proven actives to address various skin issues. Our goal is to help customers achieve flawless skin, regardless of complexion, by offering a wide array of products that nourish and improve skin health.


Job Title

Lead Role of Performance Marketing


Location

Bodakdev - Ahmedabad


Position Type

Full Time


Role Description

The Lead, Performance Marketing, will be responsible for developing and executing comprehensive digital marketing strategies to drive customer acquisition, engagement, and retention. This role requires a deep understanding of digital marketing channels, strong analytical skills, and a creative approach to problem-solving. The ideal candidate will have a proven track record in managing large-scale digital campaigns and leading a team to achieve measurable business outcomes.


Key Responsibilities

  • Develop and implement digital marketing strategies (SEO, SEM, social media, email, and affiliate marketing).
  • Manage and optimize campaigns for maximum ROI.
  • Analyze data to inform strategy and provide insights.
  • Lead and mentor the marketing team.
  • Manage the marketing budget efficiently.
  • Collaborate with other departments to align marketing strategies with business goals.
  • Stay updated on industry trends and implement innovative tactics.


Qualifications

  • Bachelor’s degree in Marketing, Business, or related field; MBA is a plus.
  • 2+ years in performance marketing.
  • Expertise in Google Ads, Facebook Ads, Instagram, and analytics tools.
  • Strong leadership and communication skills.
  • Creative and strategic thinker.
  • Experience in skincare or beauty is a plus.


What We Offer

  • Opportunities for professional growth and development.
  • A dynamic and supportive work environment.
  • The chance to be part of an innovative and forward-thinking company.


How to Apply

Interested candidates, kindly share your resume on riddhi.padhyay@dermatouch.com


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