Digital Marketing Capability Manager

2 days ago


kurnool, India beBeeProduct Full time

Marketing Technology ProfessionalWe are seeking an experienced professional to drive the delivery of marketing technology capabilities across multiple markets. The role requires strong collaboration with global brand, data, IT, and compliance teams to gather and validate requirements.Key Responsibilities:Own the product backlog for one or more marketing technology capabilities or platforms.Define and prioritize epics, features, and user stories in line with global strategy and market needs.Liaise with developers, vendors, and QA teams to deliver features through Agile sprints.Participate in sprint ceremonies, backlog grooming, and cross-team planning.Ensure MarTech tools and features support global campaign execution, data privacy, and performance measurement.Essential Qualifications:Proven experience as a Product Owner in marketing technology, digital platforms, and campaign tools.Background in FMCG, consumer brands, or highly matrixed global organizations.Working knowledge of MarTech platforms such as CMS (e.g., AEM), consent platforms, tag managers, CRM or CDP integrations.



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