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Content Specialist

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Job RoleWe are seeking a skilled content creator to join our team.Your Key ResponsibilitiesDevelop engaging written content for various marketing channels, including blogs, social media, emails and websites.Maintain consistency in tone and quality of content according to brand guidelines.Design and implement effective content marketing strategies to enhance brand awareness and customer engagement.Identify target audiences and create tailored content.Analyze market trends and competitor activity to adjust content approaches.Manage editorial calendars and coordinate publication schedules.Collaborate with cross-functional teams to produce high-quality content.Monitor and evaluate the success of content marketing initiatives.Required Skills and QualificationsStrong educational background in marketing, journalism, communication or a related field.Professional experience as a writer or copywriter in a similar role.Excellent writing and verbal communication skills in English.Proficiency in Microsoft Office applications (Word, Excel, PowerPoint).At least 4 years of experience in content management is preferred.Experience with project management tools like Trello/Planner/Jira and WordPress is an asset.Knowledge of the UK and US markets is beneficial.