Marketing Operations Specialist

2 weeks ago


varanasi, India beBeeBrazeConsultant Full time

Customer Engagement StrategistWe are seeking an experienced Customer Engagement Strategist to lead the development and execution of customer engagement programs.Develop and implement strategic plans for customer engagement initiatives.Design and launch lifecycle and trigger-based campaigns across channels (email, push, SMS, in-app).Collaborate with clients to align customer engagement strategies with business goals.Conduct platform audits and recommend improvements for campaign performance and scalability.Configure integrations with external systems (e.g., Segment, Amplitude) for seamless data flow.Train and support internal teams on best practices for customer engagement.Define key performance indicators (KPIs) and measurement frameworks for campaign success.Stay up-to-date with industry trends and evaluate new technologies for application in customer engagement.Requirements:Proven experience in customer engagement strategy and campaign management.Strong understanding of Braze capabilities and features.Excellent communication and collaboration skills.Ability to analyze complex data sets and make informed decisions.Knowledge of marketing automation platforms and integration tools.Benefits:Competitive compensation package.How to Apply:Please submit your resume and cover letter to apply for this exciting opportunity.



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