Amazon PPC Specialist

Company Overview

Join our dynamic team at Tots & Bubbles, a fast-growing babycare brand that specializes in natural, vegan baby products. As parents ourselves, the co-founders are committed to creating safe and effective products for newborns and toddlers. We're seeking a talented PPC Specialist to help boost our online presence and drive sales across major e-commerce platforms.

Role Summary

We are looking for an experienced Performance Marketing Associate to manage and optimize PPC campaigns on Amazon, Nykaa, and Firstcry, increasing brand visibility and sales of our products. In this role, you should have a deep understanding of the marketplace's advertising tools and analytics.

Responsibilities

• Develop, implement, and manage Amazon Nykaa, and Firstcry ads campaigns on day-to-day basis
• Conduct keyword and product targeting research
• Manage budgets and fine-tune bids for ROI
• Monitor KPIs and troubleshoot issues
• Create and manage weekly and monthly reports

Requirements

• 1-3 yrs of PPC campaign management experience on Amazon, Firstcry, Nykaa
• Proficiency in analyzing performance data and conducting keyword research
• Strong analytical skills and experience with tools like Amazon Seller Central, AMS, and PPC software
• Good communication and collaboration skills
• Experience in the baby care or e-commerce industry is a plus