CRM Strategic Leader

23 hours ago

alwar, India beBeeMarketing Full time

About the PositionAs a CRM Manager, you will spearhead strategic initiatives to engage our expanding user base. This key function is focused on growing revenue from users who have not previously chosen our offerings.You will collaborate closely with various teams to understand the needs of different internal business units and consumer behavior. Your expertise will help formulate content and segmentation strategies to enhance reactivation metrics.Key responsibilities include:Owning quarterly planning and revenue targets, developing detailed campaign deployment plans for growth initiativesWorking closely with cross-functional teams to drive engagement and conversionConducting experiments on user segmentation and personalization, identifying wins for broader implementationMaintaining a balance between rapid execution for growth and adherence to business complianceThe ideal candidate will possess a bachelor's degree in marketing, business, or a related field, and 4-7 years of experience in CRM functions. Proven experience in deploying marketing campaigns across channels such as Email, WhatsApp, and SMS is essential. Strong data and analytical skills, with proficiency in Excel and SQL, are also required. Excellent communication abilities and stakeholder management skills are necessary to succeed in this role.Required Skills and QualificationsThe ideal candidate should possess:Bachelor's degree in marketing, business, or a related field4-7 years of experience in CRM functionsProven experience in deploying marketing campaigns across channels such as Email, WhatsApp, and SMSStrong data and analytical skills, with proficiency in Excel and SQLExcellent communication abilities and stakeholder management skillsBenefitsThis role offers opportunities for growth and development within the organization. If you are a motivated individual with a passion for marketing and CRM, we encourage you to apply.

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