Defence Bakery Pvt. Ltd. | Social Media Executive | delhi

5 days ago

delhi, India Defence Bakery Pvt. Ltd. Full time

Position : Social Media Executive
Type : Full-time
Work Schedule : Monday - Saturday, 9:00 am to 6:00 pm
Work Location : South Delhi
Experience : Minimum 3 years of experience managing online communities and digital platforms for brands.

About us

Established in 1962, Defence Bakery stands as a revered pillar of Delhi's culinary landscape, renowned for its rich heritage and steadfast dedication to quality. As one of the city's oldest bakery, Patisserie, and Confectionery establishments, we take pride in our simple yet authentic approach to business, which has propelled us to consistent growth over the years. In 2018, it successfully launched its sister brand “Alma Bakery and Cafe” with a deep-rooted commitment to delivering excellence in culinary delights to the discerning palates of Noida. We are deeply dedicated to fostering a sustainable community through our core values of innovation, a people-first approach, and excellent legacy products & services. For further details please visit us at www.defencebakery.in and www.almafoods.in for more details.

Job Summary
The Social Media Executive will support the development and execution of the digital engagement strategy across websites, social media platforms, and mobile channels for all brands under the Company. This role is integral to the marketing team and will focus on positioning the Company as an engaging brand through creative storytelling, content creation, and impactful customer interaction.

Role & Responsibilities
Lead insights into digital trends across all areas of multicultural communities and social platforms
Produce, edit, and distribute original content, articles, feature stories, and special content to grow audiences, awareness, and engagement metrics/conversion across multiple platforms
Develop and present recommendations for increasing ratings and review traffic through third parties (e.g Google, etc.)
Write, proofread, and edit advertising/social media content materials and other forms of communication published on social media platforms
Ensure brand and business message integration is clearly articulated in all aspects of marketing and branding
Contribute to marketing calendar keeping content refreshed, accurate, and up to date; work closely with operations teams to develop, ideas for content on relevant topics, showcasing specific/seasonal themes and events
Drive research and awareness of effective social media campaigns to continually evolve channel strategy across Facebook, Instagram, Google My Business

Qualification & Experience

Education: Bachelor’s degree in marketing, communications, or a related field.
Experience: Minimum 3 years of experience managing online communities and digital platforms for brands.
Knowledge: In-depth understanding of online community platforms (forums, blogs, social media, etc.) and how they can be leveraged for brand engagement.

Skills

Excellent verbal, written, and presentation skills in English.
Practical knowledge of creative software and tools (e.g., Canva, Adobe Suite).
Ability to manage multiple tasks, detail-oriented, and self-motivated.
Strong teamwork and collaboration skills.

If you are enthusiastic about this role and eager for a dynamic and challenging opportunity APPLY NOW
www.defencebakery.in
www.almafoods.in

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