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Market Research Analyst
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About Mitsogo | Hexnode
Mitsogo is a global organization that highly values the contributions of each employee. Our ability to attract top talent is a testament to our commitment to fostering a sense of belonging for everyone. We recognize the rapid evolution of technology and society that impacts our industry, and we prioritize equipping our employees with diverse opportunities and empowering them with a wide range of skills.
Hexnode, the Enterprise software division of Mitsogo Inc., was founded to simplify how people work. Operating in over 100 countries, Hexnode UEM empowers organizations in diverse sectors. Fueling the transformation to a seamless ecosystem of connected tools, Hexnode is revolutionizing the enterprise software and cybersecurity landscape.
Job Overview: We are seeking a detail-oriented and analytical Market Research Analyst to join our marketing team. The ideal candidate will be responsible for gathering, analyzing, and interpreting data to provide actionable insights that support our marketing strategies and business objectives.
Key Responsibilities:
- Conduct market research to identify trends, opportunities, and competitive landscape.
- Analyze customer behavior, preferences, and feedback to inform marketing strategies.
- Develop and maintain databases of market and customer information.
- Prepare comprehensive reports and presentations on research findings.
- Collaborate with cross-functional teams to integrate research insights into marketing campaigns.
- Monitor and evaluate the effectiveness of marketing initiatives.
- Stay updated with industry developments and best practices in market research.
Qualifications:
- Bachelor's degree in Marketing, Business, Statistics, or a related field.
- Proven experience as a Market Research Analyst or similar role.
- Strong analytical skills and proficiency in data analysis tools (e.g., Excel, SPSS, Tableau).
- Excellent written and verbal communication skills.
- Ability to translate complex data into clear and actionable insights.
- Detail-oriented with strong organizational skills.
- Familiarity with SaaS industry trends and dynamics is a plus
