Cannabis Industry Content Specialist

6 days ago

visakhapatnam, India beBeeMarketing Full time

A career as a Social Media Manager in the cannabis industry can be an exciting opportunity to join the movement of shaping the future of cannabis marketing. Cannabis Marketing Role Overview Create high-quality, educational content that aligns with cannabis culture and regulations. The ideal candidate will have a proven track record of managing social media campaigns for cannabis brands. We are seeking a highly skilled and knowledgeable individual who can develop and implement a platform-specific content strategy that showcases our brand's unique voice and aesthetic. Key Responsibilities: Content Strategy & Creation: Develop a comprehensive content calendar that aligns with industry trends and regulatory requirements. Create engaging, compliant content across various platforms (Instagram, TikTok, X, YouTube, etc.). Community Management: Foster a strong online community of cannabis enthusiasts, B2B partners, and industry operators. Respond to comments, DMs, and inquiries while ensuring compliant communication. Campaigns & Growth: Plan and execute targeted campaigns for product launches, events, partnerships, and awareness drives. Monitor platform changes and capitalize on growth opportunities without violating cannabis advertising policies. Analytics & Reporting: Track key performance metrics: reach, impressions, follower growth, engagement, CTR, traffic, conversions. Analyze data to inform content strategies and optimize campaign performance.

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