Infosys | Marketing Manager
1 day ago
About the job:
As an events marketing manager, you will plan, organize and execute large, strategic internal events and flagship client conferences.
The candidate should ideally be a passionate events professional to make these gatherings effective, cost-efficient, and most importantly, memorable. Should be self-motivated & a team player who is focused on a timely and impactful delivery of all the elements of a large event.
Job Outline:
- In-depth knowledge of event marketing.
- Collaborate with internal stakeholders to develop a comprehensive communication strategy aligned with Infosys' brand messaging and event objectives.
- Understand the unique goals and target audience for each flagship event.
- Craft compelling content across various formats to generate pre-event buzz and engagement.
- Develop communication plans to promote events across various channels
- Track and analyze event performance metrics (attendance, engagement, lead generation)
- Generate reports to measure the success of events and communication efforts
Education:
Masters in an appropriate discipline/ Master of Business Administration (MBA) in marketing preferred.
Qualifications:
In addition to the general qualifications, Infosys might look for:
- Experience in managing large-scale technology or industry events
- Understanding of current trends in technology and innovation
- Familiarity with Infosys' key offerings and target markets
- Strong ability to manage multiple projects simultaneously and meet tight deadlines
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