Digital Marketing Manager

2 weeks ago


haryana, India Starkflow Full time

Job Title: Digital Marketing ManagerLocation: Gurugram (On-site)Department: MarketingExperience: 4+ YearsEmployment Type: Full-TimeAbout the RoleWe are looking for an innovative Digital Marketing Manager to lead our growth and performance marketing initiatives using cutting-edge AI-driven strategies. The ideal candidate will combine strong analytical skills, creative thinking, and hands-on expertise across SEO, SEM, paid campaigns, content, and automation.You'll drive measurable results across digital channels, leveraging AI tools and data insights to optimise ROI and accelerate business growth.Key ResponsibilitiesDevelop and execute  data-driven digital marketing strategies  to drive awareness, traffic, and qualified leads.Plan and manage  performance marketing campaigns  across Google Ads, Meta, LinkedIn, and other digital platforms.Use  AI and automation tools  (ChatGPT, Jasper, HubSpot AI, Google AI tools, etc.) to streamline content, targeting, and campaign optimisation.Lead  SEO/SEM, social media, email, and content marketing  efforts to build brand authority and improve conversions.Track, analyse, and report on  key metrics (ROI, CPA, CTR, CVR)  via GA4, Search Console, and other analytics tools.Collaborate with design, sales, and product teams to ensure  brand consistency and message alignment .Implement and manage  marketing automation and personalisation workflows  through CRM and AI platforms.Stay current on  digital and AI marketing trends , integrating innovations to maintain a competitive advantage.Manage and mentor a small team or external agencies to deliver  high-quality campaigns on schedule.Required Qualifications & SkillsBachelor's/Master's degree in  Marketing, Business, Communications , or related field.4+ years  of proven experience in  digital marketing  (preferably in a B2B or tech-driven environment).Proficiency in  Google Ads, Meta Ads, LinkedIn Campaign Manager, SEO/SEM , and marketing automation.Strong command of  AI-powered marketing tools  (e.g., ChatGPT, Jasper, HubSpot AI, Midjourney, Notion AI).Expertise in  Google Analytics (GA4) , Tag Manager, and data visualisation tools.Strong understanding of  funnel optimisation, content strategy, and lead nurturing .Excellent  analytical, communication, and leadership  skills with a growth mindset.Preferred SkillsExperience with  AI-driven personalisation  and predictive analytics.Knowledge of  CRM tools  (HubSpot, Salesforce, or Zoho Marketing Hub).Familiarity with  A/B testing, CRO, and marketing automation .Certifications in  Google Ads, HubSpot, or AI marketing platforms  are a plus.Why Join UsOpportunity to  lead AI-integrated marketing strategy  in a fast-growing organisation.Work directly with leadership to shape brand presence and demand generation.A culture that rewards innovation, autonomy, and measurable impact.



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