Data Driven Growth Strategist

6 days ago

tiruppur, India beBeeAnalytics Full time

Job Summary:iProspect is seeking a Performance Analytics Manager to join our distributed analytics division. This role combines large-scale data intelligence, cross-channel media effectiveness, and organizational growth strategy.The selected candidate will lead analytical rigor and measurement excellence across initiatives spanning search, display, video, social, commerce, and emerging paid media environments.This position requires acute business judgment, deep mastery of attribution, fluency in customer lifecycle modeling, and a sophisticated understanding of how data streams inform market competitiveness.The ideal candidate will operate at an executive-adjacent level, ensuring that high-value insights drive business decisions, enhance performance outcomes, and shape the direction of digital investments across multiple global markets.Main ResponsibilitiesDevelop measurement frameworks that integrate optimization principles, cross-channel attribution logic, predictive forecasting, and growth sustainability metrics.Conduct deep analysis of performance funnels, identifying friction points, structural inefficiencies, value leakage, and untapped optimization opportunities.Translate platform-level data into actionable intelligence for enterprise-level stakeholders, creating clarity around spend efficiency, incremental value, and channel synergy.Design and deliver performance dashboards suitable for leadership visibility, ensuring narratives are strategically aligned, data-rich, and contextually relevant.Evaluate audience behaviors, market signals, pricing fluctuations, competitive bidding patterns, and digital ecosystem shifts to anticipate performance outcomes.Build recommendation maps that connect insights to operational implementation, ensuring analytics outputs influence tangible business actions.Prepare mid-cycle reporting, end-period deep dives, and future-state projections that inform marketing prioritization and budgeting dynamics.Elevate data literacy across partner groups, helping non-analytical stakeholders adopt an insight-driven mindset in daily decision workflows.

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