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Mobile Gaming Growth Strategist
2 weeks ago
Job DescriptionWe are seeking a highly skilled User Acquisition and Creative Testing Professional to oversee and scale our creative testing engine across top mobile gaming partners.This role involves end-to-end ownership of a structured creative testing framework, identifying creative hypotheses, designing test plans, and executing multi-channel tests. The successful candidate will also analyze performance data, translate findings into actionable insights, and collaborate with internal teams to align on performance goals and creative priorities.Develop and manage a comprehensive creative testing framework that drives efficiency and scalability.Design and execute multi-channel tests to identify areas for improvement and optimize campaign performance.Analyze performance data across various metrics and communicate findings to stakeholders.Collaborate with internal teams to align on performance goals and creative priorities.RequirementsAt least 5 years of experience in performance marketing, specifically in mobile marketing and mobile gaming user acquisition.Experience working with Paid Social platforms, DSPs, and performance metrics.Proven track record of running structured creative tests at scale.Analytical mindset, comfortable manipulating large datasets, spotting trends, and drawing conclusions.Excellent written and verbal communication skills.Bonus PointsExperience working with top-grossing mobile games.Familiarity with creative scoring, iteration systems, and machine-learning-based creative insights.