
Social Media and Founder Office Associate
20 hours ago
About Sri Rohini Silks
Sri Rohini Silks is a premium saree brand rooted in tradition yet evolving with modern retail practices. We aim to bring timeless craftsmanship online and create engaging experiences for our customers worldwide.
Role Overview
We are looking for a dynamic and creative Social Media & Founder’s Office Associate who will work closely with the founding team to help grow our digital presence and streamline our transition to a strong online-first retail brand.
This role is ideal for someone who is passionate about fashion, social media, content creation, and storytelling.
Key Responsibilities
- Social Media & Content
- Create engaging social media posts across Instagram, Facebook, and other platforms.
- Plan, execute, and edit photo/video shoots of products.
- Edit photos/videos for online use (Shopify, Instagram, website, ads).
- Draft compelling captions and brand-aligned storytelling posts.
- Customer Engagement & Reviews
- Collect and showcase customer reviews/testimonials across platforms.
- Create engaging review-based content to build trust and community.
- Digital Growth & Online Transition
- Support in taking the full store catalogue online (Shopify/e-commerce setup).
- Assist in uploading and organizing product listings with high-quality images and descriptions.
- Research best practices for fashion e-commerce and recommend improvements.
- Founder’s Office Support
- Work directly with the founder on strategic initiatives.
- Support day-to-day operational and creative tasks.
Requirements
- Strong interest in social media, fashion, and storytelling.
- Basic knowledge of photo editing tools (Canva/Photoshop/Lightroom, etc.).
- Familiarity with Instagram/TikTok trends and content creation.
- Photography skills (preferred, not mandatory).
- Strong communication skills (English + regional language is a bonus).
- Self-driven, creative, and willing to experiment with new ideas.
What You’ll Gain
- Hands-on exposure to building a fashion brand’s digital presence.
- Opportunity to work directly with the founder and understand the inner workings of a growing D2C brand.
- Experience in end-to-end social media marketing, content creation, and e-commerce operations.
- A chance to shape the brand’s online journey and be part of a creative, entrepreneurial environment.
Salary
- Rs. 25,000 per month plus incentives
- Location: Hybrid
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