Financial Content Specialist

1 week ago

meerut, India beBeeInsurance Full time

Senior Content Writer for FinanceAbout the RoleWe are seeking a highly skilled Senior Content Writer to join our team. The ideal candidate will have a strong command over financial and insurance concepts, with exceptional writing, editing, and structuring skills.The role requires an expert who can translate complex financial and insurance concepts into clear, credible, and insight-driven content.Key Responsibilities:Financial & Insurance Content CreationWrite long-form and short-form content for insurance products (life, health, general, motor, term, ULIPs, etc.)Create research-based blogs, explainers, guides, landing pages, scripts, newsletters, and thought-leadership content.Break down complex policy features, claims processes, benefits, exclusions, and regulatory updates into human-friendly content.Data Interpretation & Insight WritingAnalyse datasets, actuarial insights, claim statistics, industry reports, and consumer patterns.Convert raw data into visual figures, structured comparisons, charts, insights, and narratives that support content credibility.Create data-driven storytelling with statistical clarity.Ai-Assisted Writing + HumanisationUse AI tools to generate structured drafts, outlines, or research summaries.Learn and follow the organisation's internal AI-writing workflow.Humanise AI-generated content: polishing tone, injecting clarity, adding emotion, improving accuracy, and aligning with brand voice.Maintain compliance, factual correctness, and ensure content feels expert-led, not AI-written.Content Strategy & StructuringCreate SEO-optimised content structures for insurance keywords.Build content templates, guidelines, and predictable narrative flows.Ensure clarity hierarchy: hook → insight → explanation → data → CTA.Maintain consistent formatting across all financial content.Compliance & AccuracyAlign all content with IRDAI guidelines, internal compliance checks, and legal requirements.Ensure every claim, benefit, and feature is factually validated.Cross-Functional CollaborationCoordinate with insurance product teams, underwriting, claims, marketing, and analytics.Understand product briefs deeply before writing.Assist in scriptwriting for videos, brochures, emailers, and sales collateral.Required Skills and QualificationsCore ExpertiseStrong command over financial and insurance conceptsExceptional writing, editing, and structuring skillsAbility to simplify complex jargonStrong grasp of consumer psychology and readabilityTechnical & Analytical SkillsProficiency in insurance research, market benchmarking, and data interpretationAbility to convert data into comparative tables, matrices, and figuresUnderstanding of SEO for financial contentAbility to break down regulatory updates clearlyAI + Content OperationsFamiliarity with AI writing tools (ChatGPT, Claude, Jasper, etc.)Ability to refine and humanise AI-generated draftsFast learner of internal content workflows and writing SOPsSoft SkillsDetail-orientedDeadline-drivenStrong communication and briefing skillsAbility to manage multiple content streamsStructured thinking and problem-solving approachBenefitsCompetitive compensation packageOpportunities for professional growth and developmentCollaborative and dynamic work environmentOthers3–5+ years of experience in insurance, fintech, BFSI, wealth management, or related industriesExperience creating data-backed financial explainersFamiliarity with IRDAI guidelines and insurance documentationExperience with content for web, social, performance marketing, and sales enablement

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