Digital Marketing Manager

1 month ago

Noida, India Alviras Solutions Pvt Ltd Full time

Digital Marketing Manager
About the Company:

Alviras Solutions is a dynamic digital marketing agency that thrives on creating compelling and result-driven strategies for businesses of all sizes.

We don‘t just navigate the digital landscape; we sculpt it, color it, and make it resonate with the heartbeat of global brands. We‘re not just marketers; we‘re digital artisans crafting experiences that leave a lasting impression.

Our core team is loaded with experienced digital marketing professionals, PPC, SEO experts, social media experts, content writers, website designers, graphic designers and web developers.

Alviras Solutions leverages online marketing to help top brands in USA, Europe & UK to grow exponentially. We have established a global footprint and serve clients from diverse industry verticals.

Roles & Responsibilities
●     Develop and execute comprehensive digital marketing strategies to achieve company objectives, including sales and brand awareness.
●     Plan, create, and manage digital marketing campaigns across multiple channels, such as social media, email, search engine marketing (SEM), display advertising, and content marketing.
●     Plan, launch, and manage digital advertising campaigns across various channels, including but not limited to paid search (PPC), paid social (Facebook, Instagram, LinkedIn, etc.), display advertising, and retargeting.
●     Manage and optimize website content and user experience to enhance online visibility, engagement, and conversion rates.
●     Monitor and analyze key performance metrics to measure the effectiveness of digital marketing initiatives and optimize campaigns for maximum ROI.
●     Stay updated on the latest trends, technologies, and best practices in digital marketing, and recommend innovative strategies to drive continuous improvement.
●     Collaborate with cross-functional teams, including sales, product development, and design, to align digital marketing efforts with overall business objectives.
●     Manage relationships with external vendors, agencies, and partners to support digital marketing initiatives as needed.
●     Stay abreast of industry regulations and compliance standards related to digital marketing activities.

Qualifications:
●     Bachelor‘s degree in Marketing, Communications, Business Administration, or related field. Master‘s degree preferred.
●     Proven experience in digital marketing, with a minimum of [X] years in a managerial or leadership role.
●     Strong understanding of digital marketing channels, strategies, and best practices.
●     Proficiency in digital marketing tools and platforms, such as Google Analytics, AdWords, Facebook Ads Manager, email marketing software, and content management systems (CMS).
●     Excellent analytical skills and ability to interpret data to drive informed decision-making.
●     Creative thinker with a passion for innovation and problem-solving.
●     Strong communication skills, both verbal and written, with the ability to effectively collaborate with cross-functional teams.
●     Results-oriented mindset with a focus on achieving measurable outcomes and KPIs.
●     Ability to multitask, prioritize projects, and meet deadlines in a fast-paced environment.

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