Seo Manager

Who we are Newfold Digital is a leading web technology company serving millions of customers globally Our customers know us through our robust portfolio of brands We have some of the industry s most prominent and storied go-to-market brands including Bluehost HostGator Domain com Network Solutions Register com and Web com We help customers of all sizes build a digital presence that delivers results With our extensive product offerings and personalized support we take pride in collaborating with our customers to serve their online presence needs The strength of our company lives in the intersection of our people our customers and our brands We re seeking an SEO Manager to focus on content strategy keyword optimization growing our organic presence and LLM visibility across multiple markets This role will work closely with the Director of SEO Sr Technical SEO Specialist and cross-functional teams What you ll do how you ll make your mark Keyword Research Strategy Perform in-depth keyword research to identify opportunities across different niches audiences and markets Develop content plans tailored to target keywords and user intent scaling organic visibility at a cluster level AEO-focused keyword clustering prompt-based search analysis and query intent mapping for AI Overview presence Content Optimization Collaborate with content marketing managers content writers to optimize blogs landing pages and storefronts Guide content teams on best practices for meta tags headings internal linking entity optimization AI Overview readiness GEO content structuring and keyword placement Content Creation Planning Develop briefs that integrate AEO-friendly FAQs semantic coverage for GEO engines conversational content formats calendars SEO recommendations and frameworks for blog posts high-impact pages and campaigns Partner with translators to ensure culturally relevant localization for international audiences Competitor Analysis Monitor competitor content strategies in both traditional search and AI-driven surfaces AEO GEO identify gaps and recommend actionable tactics to outpace competition in organic search Performance Tracking Reporting Analyze organic traffic rankings AI Overviews presence LLM citations and conversions using analytics tools like Adobe Analytics and Google Search Console Create reports to share insights and recommendations with stakeholders Localization Support Partner with translation services and manage SEO optimization for multilingual pages ensuring alignment with hreflang and international SEO best practices Cross-Functional Collaboration Work with product marketing engineering product and creative teams to align SEO strategies with broader business goals Support the Sr Technical SEO Specialist by complementing their work with strategic content initiatives Who you are what you ll need to succeed 5 years of experience in content-driven SEO roles preferably for large-scale or international websites Experience with AI Overview optimization schema entity SEO and generative engine ranking factors Expertise in topical keyword research on-page optimization and creating detailed content briefs with product positioning Edu marketing Experience using SEO tools like SEMrush Surfer Ahrefs ContentKing and Google Search Console Experience working with large content teams and publishing SEO Optimized conversion focused content at scale Experience building and improving content funnel for buyers at different stages of their journey Strong understanding of content marketing principles and the ability to align SEO with customer needs Familiarity with analytics tools such as Adobe Analytics Google Analytics GA4 or similar Experience with WordPress or similar CMS platforms Excellent written and verbal communication skills for collaboration and presenting strategies Knowledge of international SEO best practices including optimizing for multiple languages and regions Experience creating weekly and monthly reports for business leadership Experience creating annual roadmap that aligns with broader business goals Experience managing link vendors contractors digital PR agencies running performance driven link campaigns Preferred Qualifications Experience in SEO for SaaS web hosting or digital products Familiarity with translation and localization tools or processes Basic understanding of technical SEO to effectively partner with the Technical SEO Specialist Strong project management skills to handle multiple content projects simultaneously Ability to adapt to evolving search engine algorithms and SEO best practices KPIs Share of voice across various targeted topical clusters Organic traffic conversions User engagement Indirect lift in brand awareness across markets AI Overview inclusion rate percentage of queries where we are cited Presence in generative search snippets and citations in LLM outputs Why you ll love us We ve evolved we provide three work environment scenarios You can feel like a Newfolder in a work-from-home hybrid or work-from-the-office environment Work-life balance Our work is thrilling and meaningful but we know balance is key to living well We celebrate one another s differences We re proud of our culture of diversity and inclusion We foster a culture of belonging Our company and customers benefit when employees bring their authentic selves to work We have programs that bring us together on important issues and provide learning and development opportunities for all employees We have 20 affinity groups where you can network and connect with Newfolders globally We care about you At Newfold taking care of our employees is our top priority We make sure that cutting edge benefits are in place for you Some of the benefits you will have We have partnered with some of the best insurance providers to provide you excellent Health Insurance options Education Certification Sponsorships to give you a chance to further your knowledge Flexi-leaves to take personal time off and much more Building a community one domain at a time one employee at a time All our employees are eligible for a free domain and WordPress blog as we sponsor the domain registration costs Where can we take you We re fans of helping our employees learn different aspects of the business be challenged with new tasks be mentored and grow their careers Unfold new possibilities with teamnewfold This includes the essential job functions required to perform the job described above as well as additional duties and responsibilities This is not an exhaustive list of all functions that the employee performing this job may be required to perform The Company reserves the right to revise the at any time and to require the employee to perform functions in addition to those listed above